With more than 20 years of history, our client was seeking to optimise the use of their resources, such as their customer base and years of industry experience. Our client would need to innovate and seek new avenues of growth to diversify their business risk.
Category: Gaming E-commerce Platform
Company Size: 51 – 200
Project Year: 2018 – 2021
Project Type: Scaling, Process Consultancy, Corporate Innovation
Project Market(s): Malaysia, Thailand
As a prominent player in the gaming industry, the company recognised the need to diversify its business and seek new growth opportunities to mitigate potential risks. With an extensive customer base and valuable industry experience, the company aimed to optimise its resources and chart a strategic roadmap for sustainable growth.
In response to the organization’s rapid growth, there arose a necessity to optimize business processes and upskill personnel for larger responsibilities. These initiatives aim to sustain the legacy established by the organization’s founders for the long term.
Diversification & Growth Strategy
Our client established a stronger presence in the Thai gaming market. Participating as a speaker and panelist at several prominent events hosted in Thailand, the company’s representatives showcased their industry expertise, fostered valuable relationships with local stakeholders, and identified potential partners for future collaborations. Successfully doubled the size of the team members and expanded the team of leaders within the organisation.
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